About us

About Us

Hi All!

Thankyou for showing interest in our products! Let me introduce myself... My name is Zoe and I am a mum to three little babes. We are a 100% Australian owned family based business. Willow & Beech is named after my two eldest kids, (you guessed it... Willow and Beech) and in September 2016 welcomed our youngest addition, Boston to the tribe.

A bit of history... I initially completed my Diploma in Interior Design in 2010 while I was expecting my first baby (Willow). She arrived in December 2010. My career went on hold so that I could focus on the job I loved, being a mum, and 16 months after having Willow, I welcomed my son, Beech, in April 2012. First and foremost I was a stay at home mum but I picked up some contracts with some local builders as their Interior Designers as well as larger commercial projects.

I still dabble in Interior Design and Colour Consulting but I found my passion was in the home decor items so in 2014 I began sourcing suppliers and ordering products to find items that I was passionate about and wanted to share with others. This was a relatively slow process as I was being particular about the items I wanted to sell which ranged from handmade products made by both locals to internationally sourced items.

By late November 2015 I opened my store 'Willow & Beech'. At that time the store was my focus and I had not yet transitioned to online. Not long after opening I fell pregnant with baby Boston and was so ill I was unable to work. I was offered the opportunity to run my store through a local cafe, which I jumped on so that I could take time out through my rough pregnancy without closing the doors.

While I was having time off I continued sourcing and ordering products daily, to both fill my store and I began ordering excess stock to begin my online venture. I had started gaining a following and felt that while I was home with two children with a third on the way, an online store was a great way for me to expand my business without me needing to man a store all day. By mid 2016, with the support of my (patient & tech savvy partner) we launched our online store. It took me a while to grasp online marketing and social media, but today we have such a wonderful support base for our family run business.

I still operate out of the Cafe as well as having another store in the same complex. I am passionate about Handmade items and stock a large range of goods made by locals as well as a range of coastal, boho, tribal and unique wooden pieces.

We are always striving to deliver quality products and excellent customer service. We take great care in sourcing our products to ensure your utmost satisfaction. If you experience any issues with your transaction, please get in touch with us and we will endeavour to fix the problem as soon as possible.

Thank you for supporting our business, we look forward to assisting you.

Zoe xx